MDRT Knowledge
5
steps to becoming unforgettable
Many
people have the mistaken idea that building trusted connections is a
time-consuming process, but it doesn’t have to be. The key is networking with
confidence, building likability and trust by elevating your professional
presence, and keeping connections alive through regular interactions. By
investing just 5% of your time, you can strategically stay in touch. The result
is that you will be top of mind whenever people need a referral.
Work
the room with confidence
Confidence
is at the core of professional presence, whether in person or virtually. Many
of us have experienced the dazzling impact of working with a consummate
professional or watching someone navigate effortlessly at a business event or
on a virtual group conference call. You may wonder: Is confidence in their DNA?
Are they extroverts? Are they fearless? Not necessarily. They’ve learned and
practiced key skills to become confident, polished and effective.
Network
with confidence
Introductions
with impact: Before you meet someone, look them up on LinkedIn ahead of the
event and connect with a personal note, “I look forward to meeting you at the
conference next week.” Or ask the event coordinator if there is a list of
attendees beforehand. Meet people with a smile and look them in the eye. With
handshakes on hiatus, put your right hand over your heart and say, “I’m not
ready to shake hands yet, but it’s great to meet you in person.” Offer your
first and last name, as it’s part of your personal and professional identity.
If your name is difficult to pronounce, think of a mnemonic device to help
people understand or remember it.
If
you’re meeting someone virtually, prepare by lifting your laptop so that it
will be eye level with the person on the other side of the camera. A few thick
books or an empty box works well. Have good lighting, test your mic and put a
note on your door, “On a Zoom call.” Then, look into the lens and bring on that
smile. Resist the urge to “talk to the screen.” Yes, you’ll notice facial expressions
and body language, but people won’t feel like you’re actually looking at them.
You can glance at the screen occasionally but then look right back up into the
camera. It’s a subtle but significant way to connect with people.
Entering
a conversation: Even
with social distancing, you can “work the room.” Wait for a slight break in
conversation or when people laugh and ask, “May I join you?” No need to
apologize with, “Sorry to interrupt.” If you’re already in conversation, you can
keep a safe distance and still welcome someone else. Extend your hand to bring
them in, and say, “Come join us. We were just talking about …” People will
remember this gracious gesture, which immediately welcomes them to be part of
the group.
Exiting
a conversation: Acknowledge
what the other person has said, pause, and give a farewell gesture such as a
quick wave, a tap on your own chest or take a slight bow. Then, add a parting
comment: “Great to see you,” “May I connect with you on LinkedIn?” or “Good
luck with your presentation.” And then move on. On video calls, say, “I
promised our call would be 20 minutes, and we’re almost there. May I answer one
more question for you?”
Practice
the 60/40 rule: Talk less, listen more
What
is our favorite thing to do when we meet a new contact? We talk about
ourselves. The 60/40 rule means that you should spend 60% of the time listening
to the other person and 40% of the conversation speaking about yourself. We all
want to be listened to because it feels good. To make your new contacts feel
good about themselves, you need to ask great questions and listen with full
presence. When people walk away from a meeting feeling good about themselves,
they remember both you and the meeting better — an efficient way to build your
likability and trust.
Make
the most of one-on-one meetings in person or online
Before
any one-on-one meetings or business gatherings, take some time to research the
people who will be there. LinkedIn is your friend, as it often includes a
person’s awards, promotions and a list of the conferences they’ve attended.
There’s no better way to make a great first impression than to approach someone
you’ve researched and say, “Taylor, congratulations on your promotion!” They’ll
be delighted that you’re interested and will naturally want to introduce you to
others.
Be
mindful of your words, as some can dilute and confuse your message. Examples
include fillers such as “like,” “you know” and “umm.” It’s better to pause
thoughtfully than to fill up the empty spaces with fillers. Avoid using words
we say to avoid seeming aggressive, such as “just” (“I just have a quick
question.”), “kind of,” “a little” and “pretty” (“I’m pretty prepared for the
presentation.”).
Words
to use include powerful phrases that give you authority, credibility and
inspire others to have confidence and trust in you and your firm. Examples
include “In my experience,” “Our firm is known for ...” and “Our most
successful clients tell us ...”
Follow
up after meeting a new contact with the seven-day golden rule
Out
of sight, out of mind. The key here is to deliver your promises over a period
of time. This way, you stay in front of them every week, biweekly, or monthly
before you meet again.
Have
a process to follow up after you meet someone. Everyone’s life is busy. Don’t
assume that people will remember you after a wonderful conversation. If the
relationship seems worth exploring in the future, pull out your smartphone to
set the next meeting for 90 days later. And, in the next 90 days, have a plan to
stay at the top of their mind. Otherwise, say thank you and move on. In our
experience, fewer than 5% of people follow up after a meeting.
The
seven-day golden rule means that within seven days of meeting new contacts, you
should connect with them again. Send an invitation to connect on LinkedIn using
a personalized invite if you’re not already connected. You can follow what’s
going on in their world and vice versa. More importantly, their network is
opened up to you. It will be easier to ask for strategic introductions once you
have gained trust and respect in these new relationships.
Your
network grows through confident and consistent interactions that build trust.
By taking 30 minutes a week and 5% of your time to stay in touch with your
contacts, your network flourishes and so will your net worth.
Create
a 90-day action plan to stay in front of your centers of influence
After
meeting new contacts, decide if they will become one of your top 10 centers of
influence (COI) or your prospect list. Set aside 30 minutes each week to touch
base with everyone on your COI list through interactions that don’t need to be
time intensive. For example:
- Tag them on
social media
- Invite them
to an event
- Send a card
- Call, text or
leave a voicemail
- Take them out
for coffee, lunch or dinner every 90 days. If you can’t meet in person,
have food or coffee delivered to them and schedule a video call.
- Send them a
referral
- Connect them
with another COI who serves a common niche
Thirty
minutes over 90 days — or 13 weeks — comes out to 6.5 hours. Your target number
of touches to each COI is at least once a week, or 13 times in 90 days.
Ten one-hour meetings with your top 10 COIs takes 20 hours, including
preparation and travel. Between your weekly touches and meetings, you’ll invest
26.5 hours, which is 5% of your work hours in 90 days.
12 ideas for prospecting
You built a client base when you started in the
business. Maybe you smiled and dialed. You’ve gained success and qualified for
MDRT, but you still need a prospect pipeline. Where will they come from?
Before we start looking at strategies, here’s the most important lesson to pass
along. An experienced financial advisor in Northern California said: “You can
chop down a tree with a hammer.” Yes, a chainsaw would be faster and easier,
but persistence pays off.
Regardless of your time in the industry, many agents and advisors adopt a new
strategy, almost get it to the point when it starts to bring in business, then
say: “It’s a stupid strategy. It’s not working.” They abandon it. They put a
series of failed strategies in place instead of sticking with one and tweaking
it along the way.
Now let’s look at 12 ways to fill that pipeline. They all work, yet have pros
and cons. The majority of these ideas came from advisors in the field.
1 Social media. The latest silver bullet. You put
something out there and people will get in touch saying: “I want to do
business.”
Pros: It’s cheap and popular. You build name recognition,
establishing yourself as a subject-matter expert.
Cons:Many firms have restrictions on how you can use it. It’s a crowded
field. LinkedIn listed 265,595 results when I entered the words “insurance
agent.”
2 Referrals. Considered the best overall. Satisfied
clients send along friends.
Pros: You aren’t calling strangers. The referral is usually
pre-sold on you.
Cons: You can’t lean on clients for referrals. It only works if
they want to tell your story.
3 Networking in the high-net-worth market.You join the right
organizations, develop friendships and transition some to business
relationships.
Pros: It’s a targeted, top-down strategy. If they are interested,
they are automatically prequalified.
Cons:It has a long timeframe. It’s passive.
4 Public seminars. You send mailings to prospects’
homes. People will attend if the topic is timely.
Pros: You get immediate results.
Cons: There are overhead costs to build an audience and host the
event.
5 Cold calling. Although rules have changed regarding
cold calling in many countries, it still produces results.
Pros: It’s an activity you can do during the daytime. Your firm
likely provides scrubbed lists.
Cons: Many countries have laws against this. In others, it’s
culturally offensive to call people at home for business.
6 Client/prospect dinners You invite a couple of
clients to dinner. They each bring a friend. Business isn’t a major
conversation topic. Everyone leaves liking each other. People do business with
people they like.
Pros: The guest is pre-sold on the advisor by the client.
Cons: Some clients show up without a guest because they aren’t good
at telling your story.
7 Prospecting business owners. They often have money,
need insurance products, are easy to find and make decisions quickly.
Pros: Business-to-business calls are generally not prohibited under
do-not-call rules.
Cons: Business owners usually have a very effective screener
answering calls.
8 Speaking engagements. You bring a compelling, public
interest topic to homeowners associations and other groups that provide
meetings or activities for members.
Pros: Someone else assembles the audience. You can target
professionals.
Cons: Getting access can be tough if they think it’s a sales
presentation.
9 Mailings. They build name recognition. It’s a numbers
game.
Pros: It works with high volume and repeated mailings.
Cons: The reply rate is very low. High volume means high expense.
10 Asking friends for business. In 2013, the New York
Times ran an article making the case the average American knows about 600
people. Do they know what you do?
Pros: You are increasing your professional visibility among people
who like you.
Cons: It’s a long-term, passive strategy.
11 Newsletters and e-newsletters. You have a list of
interested people. Every few weeks, they hear from you with articles giving
general financial advice or addressing lifestyle topics.
Pros: You build name recognition and stay top of mind.
Cons: It’s a passive strategy. It’s difficult to drive results.
12 Radio and TV advertising. You’ve seen local public
television shows sponsored by a financial advisor. You’ve probably heard ads on
drive-time radio.
Pros: You reach a large audience. Cons: It’s
expensive and needs to be repeated often.
These 12 strategies each have reasons why they work along with why they don’t.
Fortunately a workaround can usually be found.
12 sa12 Sales ideas to impress

Hold your calls
When you meet with a client or prospect at your office, after you have welcomed them to the firm, turn to your receptionist and tell them to please hold all of your calls. This lets them know they will have your undivided attention and you are a professional.

Tailored gifts
Send out parenting magazines to new parents, ice cream gift cards for kids’ birthdays, golf balls with clients’ names on them and chocolates with the clients’ company logos on them. It’s about valuing the clients and their companies.

Vacation surprise
For clients going on vacation for a special occasion, such as a birthday, I surprise them with something in their room when they arrive. It could be something simple like a mid-afternoon snack or bottle of wine. It sets you apart because you not only listened but took action, and they wind up talking about you during the trip.

Donate
Thank the person who has given you a referral by giving a donation to the charity of their choice.

Riding in style
Transport clients to your office with ride-booking services, such as Uber. Clients feel like celebrities when that car comes to pick them up and is waiting downstairs. Plus, it costs me less than it would to validate their parking downtown.

In the news
Give clients a newspaper from the day they were born, which you can get from specialty sites. We use it as gifts for birthdays and retirement parties. We add a little letter to summarize what was going on in the world at the time — famous movie stars, stock market levels, etc. It’s worked absolutely fantastic for us, and the clients keep these forever because it’s unique.

For the fun of it
Invite your top 150 clients to client appreciation events with champagne receptions. When we hold the event, the evening is not about business. After we spend a few minutes welcoming everyone and letting them know how much we appreciate them, we move on to the fun. We offer unforgettable entertainment, such as magic shows or opera singers, and a good buffet so clients can mingle with each other as well as our staff.

Care about their families
When proposing insurance plans for existing clients, offer advice in advance for their young children. For example, at the time of a portfolio annual review you may say, “Your child becomes 15 years old next year. In my experience, wise parents get the first adult insurance plan for their children when they turn 15.”

Social media
See what clients are up to on Facebook, and notice opportunities for helping them. For example, two of our clients unfortunately suffered broken bones and posted about it online. I was able to send them each private messages saying we had already arranged their income protection claim forms, well before they even had time to think about me or my office. Clients are impressed by this level of proactive service.

Milestone parties
Throw platinum clients surprise parties for milestone events, such as birthdays and retirements. We get a list of all the friends and family they want to invite, along with their contact information. We handle the invitations, book a room in a nice restaurant and hire a photographer. We follow up with attendees with thank you letters and photos of the event. No business is discussed. But ultimately the client tells us about everybody in the room, giving us new opportunities in a relaxed environment.

Tiffany dinners
At the end of the year, we hold our client Tiffany dinner, where everyone who provided a referral receives a Tiffany wine glass. The glasses are about $30 each. If you want to see an excited group of clients, pile up a bunch of blue boxes at the front of your annual dinner and see what happens.

Friendlier meetings
Create a menu of coffee and teas for clients, which warms them up. I also prefer a round table when talking with clients because it feels friendlier.
13 ideas to
increase your business
PAY YOURSELF FIRST
Here is a way to overcome call reluctance: actually pay yourself
cash for making calls. Think of it like a reward you have earned —instantly.
First, go to your bank and obtain $100 bills or whatever denomination will get
your juices flowing. Second, go to your happy place and start making your
calls. For every live conversation, pay yourself one of the bills. You have to
earn the money, otherwise it rolls over or you give it away. (You make the
rules; however, they cannot be broken.) It works even better if you do this
with a buddy to hold each other accountable. Third, enjoy the reward! This
psychologically reinforces the positive behavior.
— John F. Nichols, MSM, CLU, Chicago, Illinois, 17-year member
LEVERAGE THE
FOUNDATION
During the
fact-finding session with clients, don’t
forget to ask them about their charitable interests and if they are involved
with a nonprofit organization. As an MDRT member, you can sponsor charities by
applying for a grant from the MDRT Foundation. Wouldn’t it be great if you could
sponsor a charity one of your clients is involved with?
— Ana Sofia Rodriguez, MBA Panama City, Panama, 12-year member
WHO’S YOUR IDEAL CLIENT?
Take a moment to
clearly and thoroughly define who
your ideal client would be. Once you can fully articulate who this is, start
thinking about other professionals who would also do business with this same
ideal client. Plan on meeting with these other professionals to see how you can
help each other get in front of more of these ideal clients.
— Joe Thomas, AIF, Birmingham, Alabama, 5-year member
I tell clients,
“I’m not here to make you money; I’m here to provide a solution to preserve
your money.”
— Michael Yen Pon Wan, FChFP, Hong Kong, 16-year member
FIND A USEFUL HOBBY
To find new ways to connect with clients, try to develop a hobby
that will enable you to:
- Find new
friends, who could turn into prospects.
- Have
something to share with your clients as a talking point, giving you a
reason to make contact. My hobby is photography — I am able to share the
pictures I take with my clients in a very unassuming and unthreatening
fashion. This helps keep me in my clients’ minds so if there is a need for
anything in relation to their finances, I am the first person they think
of.
— Caroline Kheng, ChFC, Singapore,
19-year member
ATTEND THE FUNERAL
I generally
average 20 death claims in a year, and
I have dealt with many of those clients for more than 30 years. I have always
felt that if I worked with these clients to ensure their families will be taken
care of upon their death, then I want to ensure I am there to take care of
their families. Also, after 30 years, these people become more than just
clients; they become friends. Thus it is my practice to try to attend most
funerals and celebration-of-life events. I feel it helps the widows to know I
am there to take care of them. Their families see me, and I get a chance to
meet those I have not had the opportunity to meet in the past. It is also a
chance for me to say goodbye to someone who I worked with for a long time and
pay my respects.
— Beth Lachance Hesson, CFP, CLU Midhurst, Ontario, Canada,
23-year member
PUMPING IRON
I talk to my clients about fiscal planning and saving using an
analogy of weightlifting. No one walks into the gym and throws 400 pounds on
the bar and bench presses it. You might have to start with the bar or a few
smaller weights, and those are going to hurt for a while. But soon it doesn’t
hurt, and then you don’t feel it at all. That’s when you add more weight to the
bar. In our case, you can do it through automatic retirement withdrawals or
monthly/quarterly premium payments. That saving will hurt at first, but when it
doesn’t, add more. That way, in 10 years, you will look back and you won’t
believe how much money you have saved.
— Brendan Clune Walsh, Detroit, Michigan, 6-year member
I use the long plane ride home from the Annual Meeting to plan how I’ll
implement what I’ve learned. When I get home, I do my planning in early July
for the business when the ideas are still fresh in my head.
— Dominique Schuh Gympie, Queensland, Australia, 5-year member
BUSINESS CARD FOR THE FAMILY
After closing a sale with a new client, I give them another
business card and say, “I gave you my business card the first time we met —
that one is for you, and this one is for your family. I haven’t met them and
they haven’t met me. Please give them this card and tell them to give me a call
if anything happens to you.” This makes the clients happy and could lead to a new
sale with family members down the line.
— Sherry Lee Ong, Manila, Philippines, 6-year member
BIRTHDAY CAKES
I send birthday cakes to almost all clients. I’ve found that
clients not only enjoy receiving the cake, it reinforces the feeling that I
care about them. There’s tiering — so if a client pays a higher premium, their
cake is nicer. I customize each cake with “Happy birthday (name) from Tim and
your Philam Life company.” Clients unfailingly share this online with social
media, which creates more visibility for us. Some clients look forward to the
cake each year, to the point where their families say, “I don’t need to buy a
cake for the birthday; Tim will send one.”
— Timothie Williamson Sy Bacolod, Philippines, 5-year member
NO STRINGS
ATTACHED
A lot of banks advertise gifts for opening an account; however,
when you go to open up the account, they make all sorts of stipulations of what
you have to do. You have to open the account. You have to set up automatic
deposits and you have to wait a couple of months before you get the freebie.
We decided to send that kind of gift to high-net-worth individuals, but with no
strings attached. We simply included a letter saying we’d love to meet them,
but there is no obligation to purchase a policy or even schedule a meeting.
They get to keep the gift regardless. Invariably, most people we send this to
are very curious and give us a meeting anyway, and from those meetings, we get
quite a few sales.
— Elli Schochet, CFP Toronto, Ontario, Canada, 18-year member
ANNUAL PLANNING MEETINGS
I never hold annual reviews for clients anymore, and it has been
transformative to my business. In its place, I now have an annual planning
meeting. If you review a client, it automatically sets up the idea that you are
reviewing what has already happened. You can’t do anything about that. By
contrast, in an annual planning meeting, we’re now having an actionable,
forward-looking meeting. It’s made an unbelievable difference.
— Jeremy Mark Wellington, Dip PFS, Dip CII Truro, England,
6-year member
REFERENCE THEIR PARENTS
When talking with millennials, I reference their parents. I ask if
their parents are still working or retired. If a millennial says, “My parents
are still working,” I ask, “When you’re in your 60s, do you want to still work
like that?” Or, if their parents are done working, I ask, “Don’t you want to be
like them and enjoy retirement?”
Why do we get objections? Objections come to us in many
forms:
• “I have no time to
talk.”
• “I am not interested.”
• “I already have an advisor.”
• “What are you
going to try and sell me today?”
• “I don’t need life cover or a pension.”
• “I’m not sure.”
• “I’ll have to
think about it.”
• “I’ll be dead by
the time I’m 65.”
• “I’m much better off in a deposit account.”
• “I’m not meeting
you; it’s raining.” (Yes, that’s a genuine one I’ve had!) Before we can
effectively handle objections, we need to understand why we are hearing them in
the first place.
Objections are thrown at us for several simple reasons:
• It’s an excuse to
get rid of us easily.
• It’s because of
fear.
• It’s a need for us
to explain further.
• It’s a genuine
concern that needs addressing.
If we can understand which objections fall into which
category, then it is much easier for us to handle the objection efficiently and
effectively, without, of course, leading to a further, different objection.
So, what are the excuses? “I have no time, I’m too busy” or
“I’m not interested” are what I would term “excuse objections.” The client has
probably had many phone calls like ours before and has successfully avoided
meeting financial advisors by using these objections. That is until now!
“What are you going to sell me today?” “I don’t need life
cover or a pension.” “I’m not sure.” Well, these are fear objections. The
prospects do not comprehend what we can do to help them, and they are fearful
of taking the next step and attending a fact-finding meeting with us.
“I’ll have to think about it” is a classic objection in which
we have not explained ourselves to the level required. The prospect is
essentially saying to us, “Please explain a little more about what you do for
me and it will be enough for me to say yes!” We just need to recognize this and
deal with it.
“I already have an
advisor.” “I’ll be dead by the time I’m 65.” “I’m much better off in a deposit
account.” These are examples of genuine concerns. They are issues that the
prospect or client has that will remain a barrier to proceeding further unless
they are addressed.
I know that there
are many more objections that we have all heard, but they all fit into the
classifications I’ve highlighted in the slide above. [visual] As I hear a new
objection, it is important to classify it into one of the four mentioned. By
doing this, we will have a much better understanding of what we have to say in
order to deal with the objection efficiently.
Now then, we know
that an objection has been raised, and we know which type of objection it is,
so how do we go about handling it?
I want to show you a
method that I have been using and developing for 10 years. It has now become a
part of my personal and working life, and I don’t even think about it anymore.
It’s just there and it works! I call it “F.A.C.E. objection-handling method,”
and I want to show you today how you can use it too. “F.A.C.E.” stands for the
following:
• F: Foundation
• A: Agree
• C: Congratulate
• E: Empathize
We can handle any objection that comes our way by
incorporating F.A.C.E. So let me explain. We are in Cog 1—making appointments.
Let’s say we are on the telephone to a prospect we would like to meet. We will
start by introducing ourselves, what we do, and how we can help them, and we
will throw in an incentive, or what I call a carrot, to get the prospect to
bite at the appointment. We will then suggest a time and a place to meet and
await the response.
MDRT is a global organization made up of life insurance and financial professionals that exists to provide:
1.
Networking.
2.
Education.
3.
Personal
growth.
4.
Professional
development.
5.
Observing
ethical standards.
6.
Exceptional
client service.
Are you constantly seeking ways to grow your life insurance business?
It may be time to consider membership in the Million Dollar Round Table
(MDRT).
You’ll be among good company – top life insurance producers all over the
globe enjoy the myriad benefits of membership.
Here’s what you need to know about how you can
become an MDRT level life insurance producer in 2020.
We’ll cover the requirements for membership, the eligible life insurance
products and the advantages of being a part of this exclusive
group of life insurance producers.
Let’s dive in.
What is the Million
Dollar Round Table (MDRT)?
The Million Dollar Round Table, or MDRT, was founded in
1927 as an independent, global organization made up of the world’s foremost
life insurance and financial services professionals.
It has 72,000 members in 72 countries, representing more than 500 of the
world’s top companies.
Not just anyone can be a part of such an organization. Becoming an MDRT
level life insurance producer is a distinction that will elevate you above your
competition.
The focus of the MDRT is on these six elements:
1. Networking.
2. Education.
3. Personal growth.
4. Professional development.
5. Observing ethical
standards.
6. Exceptional client service.
Since the MDRT only recognizes high-achieving life insurance producers,
your membership will ensure you’re well-respected and esteemed by your
peers.
Continuing education
perks
MDRT recognizes that ongoing education for MDRT level life insurance
producers is crucial for continued success.
The organization facilitates this goal by holding several meetings each
year (where members can attend trainings and workshops) and provides an
extensive library of resources that members can use for their continuing
professional development.
MDRT gives back
Paying it forward to society is another important mission for
MDRT.
The MDRT Foundation is a philanthropic
branch that supplies funds to worthwhile nonprofits across the globe.
Some of the more well-known organizations the MDRT supports are The
Salvation Army, Habitat for Humanity and Make-A-Wish International and
others.
How to qualify for
MDRT
What are the life insurance sales avenues to
consider in order to qualify for MDRT?
Here are the life insurance sales avenues to
consider if you want to qualify for MDRT:
1.
Foreign
national life insurance
2.
Retirement
seminars
3.
Marketing
to physicians
Now that you understand how prestigious an organization the Million
Dollar Round Table is, you may be wondering how you can join the ranks of other
MDRT level life insurance producers.
These are some of the life insurance sales avenues you can consider in
your quest to qualify for MDRT.
1. Foreign
national life insurance with no location stipulations
This is an ideal solution for clients who don’t live in the U.S. but
would like a United States-based life insurance policy.
These types of policies are referred to as “no nexus,” which means that
the client can live somewhere other than the U.S. and still buy American life insurance.
2. Retirement
seminars
It’s always a good idea to think outside the box. Part of that is
meeting your prospects and clients where they are.
Putting on retirement seminars is a way to educate your clients about
one of their most pressing areas of concern.
It can be lucrative for you and set you up for membership in the MDRT.
3. Marketing to
physicians
Though the thought may make you apprehensive, the reality is that
– with the right touch –
you can have a lot of success and become a trusted resource for physicians.
MDRT requirements for
membership
What are the requirements to become an MDRT level
life insurance producer?
The requirements for becoming an MDRT level life
insurance producer involve effectively selling:
1.
Life
insurance.
2.
Accidental
death and dismemberment.
3.
Disability
and other forms of insurance.
4.
Annuities.
5.
Health
insurance.
6.
Mutual
funds and other securities.
7.
Fees
earned from financial planning.
It should come as no surprise that such a distinguished organization
would have some stringent requirements for membership.
Your suitability for membership is based on how effective you are at
selling these seven types of insurance:
1. Life.
2. Accidental death and
dismemberment.
3. Disability and other forms of
insurance.
4. Annuities.
5. Health insurance.
6. Mutual funds and other
securities.
7. Fees earned from financial
planning.
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